Last week I mentioned a little something about brand promotion in my post about Social Media & The Introvert. When we try to build our platform, our first thought is that we’d need to appeal to an audience. I didn’t want to speak the way I do in real life because if I did, well, we’d have a language barrier, darlings.

But is it a problem if my blogging voice is different from who I am in person?

Yes and No.

No, because as we move from preppy to sardonic to sarcastic, we’re experimenting with how we want to present our blog. It’s like experimenting with different book genres before deciding crime fiction is the one for you. It’s not necessarily a bad for bloggers to be flexible with their blog at any time they want to.

Now, with this said, you might wonder why it’s a bad thing. For one, bloggers put themselves under a lot of pressure to be someone else. If a particular voice gets them a lot comments or views, they might figure it’s what suits them best without considering if it’s their authentic voice.

That may sound contradictory since we’re talking about an online personality.

But all things considered, shaping your online voice is just as important to your blog as it is to emotional health. I say this because your blog is kind of like a home. You create a space, decorate it, fill it with your thoughts, shape it with your passion – so why be someone else when you’re in that space?

My online personality may be different from how I am in real life, but it is essentially who I am. I’m just more outgoing, outspoken, and socialize easier online.

So, how do you go about figuring your blogging voice?

Consider the kind of personality you want to have online. Your blog is your space. Honestly, you don’t need to be bubbly in real life to give that presence AS LONG AS this is what you want. Don’t choose a personality because it’s what your favourite blogger is like. The goal is to shape a blog to your needs and passion. 

I’ve received advice of fitting your voice to the kind of readers you want but for me, personally, I don’t think this is the surest way to go. I find tailoring my blog to the kind of readers I want had me reading books I wasn’t interested in and holding myself to a standard that completely derailed me from my goal. Instead, write the kind of content you wish you could read. 

It will take a while and a lot of drafts before you find your space but when you do, the authenticity will bring people bounding in. Another tip would be to interact with people. I find that talking to other bloggers gets me thinking critically and also inspires me more than trying to perfect a draft.


I hope you liked this little rant discussion of mine. It’s a topic that’s been on my mind for a while,  so I do hope I was able to articulate it well.

How would you describe your own blogging voice? What’s one tip you’d like to share on finding a blogging voice?

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25 thoughts on “[Cam’s Bookish Tales] FITTING YOUR BLOGGING VOICE TO THE CROWD: GOOD OR BAD?

  1. Andrea says:

    When it comes to my blogging voice, all I know is that the impartial, objective, never out of line voice I set for myself when I first started blogging definitely doesn’t suit me. I’m experimenting with different styles and seeing what works and what doesn’t and hey, it’s going great! Great post!! 💛

    Liked by 2 people

  2. Kristina says:

    Lovely post ! I just go with what feels natural to me 🙂 I also really loves my emojis .. *cough* I see some people completely avoiding them and don’t put any, but then there’s me who may put too much of them xD but eh, that’s how I like it. Interaction is also a must for me- if you don’t pay attention to your reader’s comment, nor fellow bloggers… why should they interact with you in the first place ? it’s a community “must do” I think. Let’s all support each other ❤

    Liked by 1 person

  3. malanielovesfiction says:

    I so much agree, I’m way more outgoing online, but since starting this blog I’ve actually been more outgoing irl too ❤ it's like I feel more confident???? love this post 🙂

    Liked by 1 person

  4. Dani @ Perspective of a Writer says:

    Hahahhaha I loved this post Cam! I am probably incapable of being too different from my normal self. I am quite a worrier and pessimistic about myself and I try to keep that off the blog. I want it to reflect my best self rather than my darker one. Other than that I still struggle to socialize but it is easier to hit a blog you haven’t commented on for a week than it is a friend you haven’t seen for a month, so that aspect may be skewed! In any case it seems fine to tailor your voice to what suits your desires. If authenticity suits you (I’m in this camp!) then seek that but if you are looking for tons and tons of followers I’ve seen others tailor their voice to get that too. ❤

    Liked by 1 person

    • Cam @ Camillea Reads says:

      Yes, I completely agree with wanting to keep the blog a space for optimism! Your blog is so colourful and your posts entertaining, especially your reviews that I automatically have a smile on my face whenever I visit yours.

      And I agree with what you say about it being easier to visit a blog than hitting up a friend. Introvert problems, eh?


  5. Evelina @ AvalinahsBooks says:

    I absolutely do know what you mean! But n the other hand? I am such a simple person! I simply can’t be anyone else than I am 😀 so I believe you would find me IRL to be almost the same as you can see on me on the blog 😀 well… Maybe I try to be more positive on the blog. But I’m mostly the same! I’ve always just tried being the way it’s natural to be, without trying for a specific ‘voice’ or anything. I always just try to joke though, because that’s how I want to see myself in general 😀

    Great post 🙂

    Liked by 1 person

  6. Zeee @ I Heart Romance & YA says:

    I personally think that your voice should be your own. And of course, that is TOTALLY different from what you are IRL because the net is just different.

    For example, I am more outgoing online than IRL. But I am also outgoing to my IRL friends. And the trick I use is just to treat people online as my friends and then I run with it. I have been blogging for a long time and my voice has changed over the years but I am quite happy at what it is, right now.

    Liked by 1 person

  7. Charvi says:

    I am rather shy and introverted in real life so my blogging voice is just my inner fangirl voice. It’s the weirdo voice that would come out(it does come out if I’m really excited) if I were more extroverted and confident.


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